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3Alcatel-Lucent Unlimited Mobile TV Solution
Simplify the Delivery
of Mass Market Mobile TV
The Alcatel-Lucent Unlimited
Mobile TV solution simplifies the
delivery of mass market mobile TV.
It’s a complete, turnkey solution that
allows you to present end-users with
a truly diversified Mobile TV offer
based on a mix of mainstream broad -
cast channels and an unlimited num -
ber of specialty unicast channels.
The mix of broadcast and unicast
services, combined with interactive
capabilities made possible by Alcatel-
Lucent’s content management and
service platform, can improve cus -
tomer retention and drive higher
mobile service revenues. And, the
Alcatel-Lucent Unlimited Mobile
TV solution delivers service to your
whole market because it is designed
to provide exceptional indoor cover -
age and service availability throughout
a whole country or region.
The result is a mass-market mobile
TV option tailored to deliver an
unlim ited number of TV channels,
to an unlimited mobile audience
with unlimited coverage.
Leverage the Experience
of a Trusted Partner
With the Alcatel-Lucent Unlimited
Mobile TV solution, you leverage
Alcatel-Lucent’s experience and
expertise delivering mobile video
and TV services around the world.
As your trusted mobile TV partner,
Alcatel-Lucent helps you design,
develop, deploy and operate an
effective mobile TV solution opti -
mized specifically for your environ -
ment. Alcatel-Lucent’s partnership
approach helps you:
Where it is available, mobile TV has
been successfully deployed on existing
cellular infrastructures in point-to
point mode. But this approach is not
designed to deliver the same content
to many users at the same time. It
prevents mass-market deployment
and, due to potential congestion,
does not allow mobile service
providers to deliver the high quality
of experience end users demand.
To go beyond point-to-point offerings
and provide mass access to mainstream
TV channels on mobile, service
providers must deploy dedicated
mobile broadcast networks that are
comple mentary to existing cellular
networks. But the design of these net -
works may be expensive and risky.
Alcatel-Lucent minimizes the expense
and risk of mobile TV deployment
with a mass market solution that
addresses the expectations of con -
sumers, television broadcasters and
mobile operators.
• Select the technology that fits
you best
• Initiate an efficient mobile
TV business
• Deploy and operate an unlimited
mobile TV service